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	<title>Small Business Resource &#187; Writen</title>
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		<title>Tracking Expenses In A Mobile Business</title>
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		<comments>http://freesmallbusinessresource.com/tracking-expenses-in-a-mobile-business/#comments</comments>
		<pubDate>Sun, 01 Apr 2012 06:07:18 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Running Your Business]]></category>
		<category><![CDATA[Accordion]]></category>
		<category><![CDATA[Business Credit Cards]]></category>
		<category><![CDATA[Charcoal]]></category>
		<category><![CDATA[Cooking Oil]]></category>
		<category><![CDATA[Country Food]]></category>
		<category><![CDATA[Credit Card Statements]]></category>
		<category><![CDATA[Food Concession]]></category>
		<category><![CDATA[Gas Receipts]]></category>
		<category><![CDATA[Glove Compartment]]></category>
		<category><![CDATA[Hotel Meals]]></category>
		<category><![CDATA[Material Expenses]]></category>
		<category><![CDATA[Mobile Business]]></category>
		<category><![CDATA[Mop]]></category>
		<category><![CDATA[Pronged Approach]]></category>
		<category><![CDATA[Propane]]></category>
		<category><![CDATA[Rate Cards]]></category>
		<category><![CDATA[Raw Material]]></category>
		<category><![CDATA[Robert Berman]]></category>
		<category><![CDATA[Small Business Info]]></category>
		<category><![CDATA[Tax Purposes]]></category>
		<category><![CDATA[Thousands Of Dollars]]></category>
		<category><![CDATA[Writen]]></category>

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		<description><![CDATA[Writen by Robert Berman<br /><br /><p>Keeping track of expenses in any business can be a very frustrating exercise and even more exasperating for a business that is on wheels and moves to numerous locations throughout a state and/or country.</p><p>Food concession operators face this challenge each and ever day.</p><p>Small expenses such as gas, a refill of propane, a container of cooking oil or something as simple as a new mop can, over a period of a year add up to hundreds of receipts and even more important thousands of dollars.</p><p>The use of credit cards does not solve the problem, as credit card statements do not delineate expenses sufficiently for tax purposes.</p><p>To help solve the challenge of ensuring that all expenses are properly accounted for requires a two pronged approach.</p><p>1.	The first and most important is a commitment by all those incurring the expenses to follow the procedure that is set in place to handle the receipts.  It is very easy to apply the procrastinators' concept of "I will do it later".  If you apply this attitude, the system will not work.  There must be diligence and a commitment by all those involved to ensure that the system will work.</p><p>2.	The second is the system.  I highly recommend the use of an accordion file.  Accordion files are relatively small, inexpensive, reusable and most will fit in a glove compartment and allow for filing receipts in a somewhat systematic order.  Most accordion files use a number or other heading to define each of the pockets within the folder.  I recommend that each of the compartments is labeled with an expense heading.  A compartment for gas receipts, equipment repairs, food and other raw material expenses, hotel, meals, fuel (if you are purchasing items such as charcoal or propane) and of course a miscellaneous category.</p><p>The key behind the success of the system is to ensure that every time a receipt is obtained it is placed in the appropriate compartment in the accordion folder as soon as it is received.  Placing receipts in wallets, shirt or pants pockets or leaving it in the store bag with the intent of accounting for it in the evening will not work.  That is why it is important that the accordion file be placed in a convenient location such as the glove compartment.</p><p>If you can log the expenses into a computer spreadsheet or other type of accounting system ever month then you can reuse the accordion file on a monthly basis.  If you utilize the services of a bookkeeper, it may be wise to use a new accordion file for each and every month.  That will allow you to deliver the receipts to the bookkeeper at year end in a manner which will allow that individual to easily compute your yearly expenses, saving you additional expense.</p><p>Having a system in place to properly account for all expenses can save concession operators hundreds of dollars in tax each and every year.</p><p>Robert Berman is a business consultant specializing in business development in the mobile catering and food concession industries.  <a href="http://www.mobilecateringbusiness.com" target="_new">http://www.mobilecateringbusiness.com</a></p>  <p><p>Copyright &#169; 2009 <a href="http://freesmallbusinessresource.com" title="Small Business Resource">Small Business Resource</a><br/><br/><a href="http://freesmallbusinessresource.com/tracking-expenses-in-a-mobile-business/">Tracking Expenses In A Mobile Business</a></p>
]]></description>
			<content:encoded><![CDATA[<p>Writen by Robert Berman</p>
<p>Keeping track of expenses in any business can be a very frustrating exercise and even more exasperating for a business that is on wheels and moves to numerous locations throughout a state and/or country.</p>
<p>Food concession operators face this challenge each and ever day.</p>
<p>Small expenses such as gas, a refill of propane, a container of cooking oil or something as simple as a new mop can, over a period of a year add up to hundreds of receipts and even more important thousands of dollars.</p>
<p>The use of business credit cards or any <a href="http://www.creditcardflyers.com/low-interest.php">low interest rate cards</a> does not solve the problem, as credit card statements do not delineate expenses sufficiently for tax purposes.</p>
<p>To help solve the challenge of ensuring that all expenses are properly accounted for requires a two pronged approach.</p>
<p>1.	The first and most important is a commitment by all those incurring the expenses to follow the procedure that is set in place to handle the receipts.  It is very easy to apply the procrastinators&#8217; concept of &#8220;I will do it later&#8221;.  If you apply this attitude, the system will not work.  There must be diligence and a commitment by all those involved to ensure that the system will work.</p>
<p>2.	The second is the system.  I highly recommend the use of an accordion file.  Accordion files are relatively small, inexpensive, reusable and most will fit in a glove compartment and allow for filing receipts in a somewhat systematic order.  Most accordion files use a number or other heading to define each of the pockets within the folder.  I recommend that each of the compartments is labeled with an expense heading.  A compartment for gas receipts, equipment repairs, food and other raw material expenses, hotel, meals, fuel (if you are purchasing items such as charcoal or propane) and of course a miscellaneous category.</p>
<p>The key behind the success of the system is to ensure that every time a receipt is obtained it is placed in the appropriate compartment in the accordion folder as soon as it is received.  Placing receipts in wallets, shirt or pants pockets or leaving it in the store bag with the intent of accounting for it in the evening will not work.  That is why it is important that the accordion file be placed in a convenient location such as the glove compartment.</p>
<p>If you can log the expenses into a computer spreadsheet or other type of accounting system ever month then you can reuse the accordion file on a monthly basis.  If you utilize the services of a bookkeeper, it may be wise to use a new accordion file for each and every month.  That will allow you to deliver the receipts to the bookkeeper at year end in a manner which will allow that individual to easily compute your yearly expenses, saving you additional expense.</p>
<p>Having a system in place to properly account for all expenses can save concession operators hundreds of dollars in tax each and every year.</p>
<p><p>Copyright &#169; 2009 <a href="http://freesmallbusinessresource.com" title="Small Business Resource">Small Business Resource</a><br/><br/><a href="http://freesmallbusinessresource.com/tracking-expenses-in-a-mobile-business/">Tracking Expenses In A Mobile Business</a></p>
]]></content:encoded>
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		<title>Smart Auto Attendants With Interactive Voice Response System</title>
		<link>http://freesmallbusinessresource.com/smart-auto-attendants-with-interactive-voice-response-system/</link>
		<comments>http://freesmallbusinessresource.com/smart-auto-attendants-with-interactive-voice-response-system/#comments</comments>
		<pubDate>Mon, 20 Feb 2012 18:06:52 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Running Your Business]]></category>
		<category><![CDATA[Auto Attendant System]]></category>
		<category><![CDATA[Auto Attendants]]></category>
		<category><![CDATA[Busy Signal]]></category>
		<category><![CDATA[Efficiency]]></category>
		<category><![CDATA[Frequent Occurrences]]></category>
		<category><![CDATA[Greeting Message]]></category>
		<category><![CDATA[Interactive Voice Response]]></category>
		<category><![CDATA[Interactive Voice Response System]]></category>
		<category><![CDATA[Internet Connection]]></category>
		<category><![CDATA[Menu Options]]></category>
		<category><![CDATA[Receptionist]]></category>
		<category><![CDATA[Service Provider]]></category>
		<category><![CDATA[Small Business Info]]></category>
		<category><![CDATA[Smart Auto]]></category>
		<category><![CDATA[Sophisticated System]]></category>
		<category><![CDATA[Touch Tone Keys]]></category>
		<category><![CDATA[Virtual Nature]]></category>
		<category><![CDATA[Voice Commands]]></category>
		<category><![CDATA[Voice Mail System]]></category>
		<category><![CDATA[Voice Response System]]></category>
		<category><![CDATA[Writen]]></category>

		<guid isPermaLink="false"></guid>
		<description><![CDATA[Writen by John Kinskey<br /><br /><p>If you are owner of a small business and have lost many potential customers simply because your phone system did not sound sophisticated enough, or there always was a busy tone while they were trying to reach you, then it is time you adopted a phone system featuring an auto attendant with Interactive Voice Response System. Although such kind of sophisticated system sounds expensive, it is not so provided that you get it through a hosted PBX service provider. A hosted pbx system contains all the features of a modern phone system, but at a far less expense owing to the virtual nature of the phone system.  You can get such a phone system through a dedicated phone or Internet connection.</p><p>The auto attendant system will serve as an interface between you and your callers. It will play a customized greeting message for individual callers and present them with a menu containing options through which one can get connected to the required extension. The Interactive Voice Response System will follow the caller's voice commands and present the right menu options. If required the callers can even choose to use touch tone keys for selecting the options. This kind of voice enabled auto attendant will serve as a good supplement for the receptionist, who may not be able to handle all the calls with the same kind of efficiency.</p><p>An auto attendant system can handle multiple calls simultaneously. You thus need not fear of losing important callers simple because there was a busy signal. In case there is a busy signal, the auto attendant system will divert calls to the voice mail system. Callers can choose to leave their messages here. This kind of smart handling of calls will minimize the negative effects busy tones can have.  Many callers simply do not dial a company's numbers simply because there were frequent occurrences of busy tones. You can avoid losing these callers by adopting a smart auto attendant supported by a voice mail system.</p><p>A hosted system incorporates the fax mail system for delivering fax. Here, faxes are delivered to an email account instead of the regular fax machine. The auto attendant system senses the incoming signal to differentiate between calls and faxes, and connects the signals to the appropriate systems. Your calls and faxes can thus be handled in an effective manner using this kind of smart auto attendants. You can achieve the efficiency and image of large companies. You can increase the productivity of your employees by providing them with their owing phone extensions, fax numbers, and voice mailboxes.</p><p>This article has been published by <b>AccessDirect</b>, a leading provider of <a target="_new" href="http://www.messagingservice.com/AD_VirtualPBX.htm">Hosted PBX phone systems</a> (virtual/hosted). Our phone systems come with  <a target="_new" href="http://www.messagingservice.com/Auto-Attendant.htm">auto attendant</a>, fax mail, and voice mail.  Visit us at <a target="_new" href="http://www.messagingservice.com/"><b>www.messagingservice.com</b></a>.</p><div><table cellpadding="0" cellspacing="0" border="0"><tr><td valign="top"><div class="sig"><p>John K represents AccessDirect, a leading provider of Hosted (virtual) PBX systems.</p></td></tr></table></div>  <p><p>Copyright &#169; 2009 <a href="http://freesmallbusinessresource.com" title="Small Business Resource">Small Business Resource</a><br/><br/><a href="http://freesmallbusinessresource.com/smart-auto-attendants-with-interactive-voice-response-system/">Smart Auto Attendants With Interactive Voice Response System</a></p>
]]></description>
			<content:encoded><![CDATA[<p>Writen by John Kinskey</p>
<p>If you are owner of a small business and have lost many potential customers simply because your phone system did not sound sophisticated enough, or there always was a busy tone while they were trying to reach you, then it is time you adopted a phone system featuring an auto attendant with Interactive Voice Response System. Although such kind of sophisticated system sounds expensive, it is not so provided that you get it through a hosted PBX service provider. A hosted pbx system contains all the features of a modern phone system, but at a far less expense owing to the virtual nature of the phone system.  You can get such a phone system through a dedicated phone or Internet connection.</p>
<p>The auto attendant system will serve as an interface between you and your callers. It will play a customized greeting message for individual callers and present them with a menu containing options through which one can get connected to the required extension. The Interactive Voice Response System will follow the caller&#8217;s voice commands and present the right menu options. If required the callers can even choose to use touch tone keys for selecting the options. This kind of voice enabled auto attendant will serve as a good supplement for the receptionist, who may not be able to handle all the calls with the same kind of efficiency.</p>
<p>An auto attendant system can handle multiple calls simultaneously. You thus need not fear of losing important callers simple because there was a busy signal. In case there is a busy signal, the auto attendant system will divert calls to the voice mail system. Callers can choose to leave their messages here. This kind of smart handling of calls will minimize the negative effects busy tones can have.  Many callers simply do not dial a company&#8217;s numbers simply because there were frequent occurrences of busy tones. You can avoid losing these callers by adopting a smart auto attendant supported by a voice mail system.</p>
<p>A hosted system incorporates the fax mail system for delivering fax. Here, faxes are delivered to an email account instead of the regular fax machine. The auto attendant system senses the incoming signal to differentiate between calls and faxes, and connects the signals to the appropriate systems. Your calls and faxes can thus be handled in an effective manner using this kind of smart auto attendants. You can achieve the efficiency and image of large companies. You can increase the productivity of your employees by providing them with their owing phone extensions, fax numbers, and voice mailboxes.</p>
<p>This article has been published by <b>AccessDirect</b>, a leading provider of <a  href="http://www.messagingservice.com/AD_VirtualPBX.htm">Hosted PBX phone systems</a> (virtual/hosted). Our phone systems come with  <a  href="http://www.messagingservice.com/Auto-Attendant.htm">auto attendant</a>, fax mail, and voice mail.  Visit us at <a  href="http://www.messagingservice.com/"><b>www.messagingservice.com</b></a>.</p>
<div>
<table cellpadding="0" cellspacing="0" border="0">
<tr>
<td valign="top">
<div class="sig">
<p>John K represents AccessDirect, a leading provider of Hosted (virtual) PBX systems.</p>
</td>
</tr>
</table>
</div>
<p><p>Copyright &#169; 2009 <a href="http://freesmallbusinessresource.com" title="Small Business Resource">Small Business Resource</a><br/><br/><a href="http://freesmallbusinessresource.com/smart-auto-attendants-with-interactive-voice-response-system/">Smart Auto Attendants With Interactive Voice Response System</a></p>
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		<title>Client Attraction Should Be Your First Priority Unless You Want To Go Broke</title>
		<link>http://freesmallbusinessresource.com/client-attraction-should-be-your-first-priority-unless-you-want-to-go-broke/</link>
		<comments>http://freesmallbusinessresource.com/client-attraction-should-be-your-first-priority-unless-you-want-to-go-broke/#comments</comments>
		<pubDate>Sun, 19 Feb 2012 18:08:14 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Running Your Business]]></category>
		<category><![CDATA[Back Burner]]></category>
		<category><![CDATA[Board Of Directors]]></category>
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		<category><![CDATA[Essential Things]]></category>
		<category><![CDATA[Fabienne]]></category>
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		<category><![CDATA[Leave Of Absence]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Pause Button]]></category>
		<category><![CDATA[Self Employed]]></category>
		<category><![CDATA[Small Business Info]]></category>
		<category><![CDATA[Time Clients]]></category>
		<category><![CDATA[Writen]]></category>

		<guid isPermaLink="false"></guid>
		<description><![CDATA[Writen by Fabienne Fredrickson<br /><br /><p><b>Let's face it, most people put marketing on the back burner</b>, something they get to only once they've put out all the fires that need to be put out, once they answer each and every e-mail in their inbox, once they've sent every client what they promised to send. Yes, it's really important to do all of these things; however, you've got to realize that if you don't MAKE the time for your Client Attraction (i.e., Marketing), then you're simply not going to attract all the clients you need. Make sense?</p><p></b>The good news is, it doesn't have to be difficult.</b> Over the years of coaching thousands of self-employed professionals to attract more clients, I've created a few systems to keep you on track and make Client Attraction a priority. What we've got to do is have you clear the decks and get rid of the "leaks" in your day.</p><p><b>How much time per day should you really allocate for marketing?</b> I recommend my clients spend up to 4 hours of marketing PER DAY the first 6 months to a year in business, or whenever they need a new boost of clients. Many people gasp at that number when I first share it with them, because they usually spend no more than 4 hours per MONTH, if that. No wonder they're having trouble attracting new clients!</p><p><b>First-time clients tell me they just don't have the time to devote that many hours to marketing.</b> Well, since I'm always trying to find solutions to problems, we have to look at what's taking up your time now and there are usually several non-essential things that are eating up your time. I call these the "leaks" in your day. Here's what I mean: if you're spending your valuable time working on non-business items during the day, then you may want to consider putting a "pause" button on these for the first 6 months of working on this Client Attraction System?.</p><p><b>It might mean stepping down from that Board of Directors position that doesn't really serve you</b>, taking a leave of absence from that time-consuming project that isn't giving you a return on your time investment, not going to the grocery store during the day, and just deciding you will go to the gym before 9 a.m. or after 5 p.m. every day, instead of smack in the middle of your workday.</p><p><b>Remember, it's much more difficult to attract new clients when you're not out there sharing with people what you do</b>; networking, writing newsletters, articles, sending mailings, following up with potential clients, asking current clients for referrals, or working on presentations or seminars.</p><p><b>OK, then, so let's get really clear on what your day should look like.</b> During the hours of 9 a.m. and 5 p.m. (or whatever you consider your regular work hours, I'm not picky about that), there are only 2 things you should be working on:</p><p><ol><li>Client work (the stuff that actually makes you money) </li>  <li>Client Attraction and marketing (the stuff that gets you clients) </li></ol>  <b>Everything else has to go (for now) or can wait until after 5 p.m.</b> I know, this is drastic to some, but it just has to be something you strive for, at least for the short term.</p><p><b>After 6 months or a year, when you start seeing consistent results in your Client Attraction</b>, you'll be able to decrease the number of hours you spend on marketing each day and reinstate some of the things you enjoyed doing beforehand, but had to put on pause for awhile. (However, you might just be so happy to focus only on Client Attraction and client work during the day that, as for many of my private clients, you'll decide never to go back to the old way of doing things.)</p><p><b>Your Assignment:</b></p><p><b>Clear the decks.</b> If you know you need 4 hours of marketing per day (that's what I scheduled per day to fill both of my private practices to capacity in less than 8 months each), then you've simply got to make room for it. Your business?and livelihood?depends on it.</p><p><b>Take a pad of paper and write down all of the different things that take up your time every day.</b> Include every curricular and extracurricular activity. Be a hard grader! This is not the time to be forgiving. We're looking for change, not excuses.</p><p><b>Once you've done that, underline or check off the things that can go</b> for at least the next 6 months, to give you the time and space to make your practice what you want it to be: FULL.</p><p><b>Then do it.</b> Make a commitment to eliminate the things (for the short-term) that eat up major amounts of time each day and week. Now, don't get depressed. Remember, this is not forever; it's just for right now, a few months, until you get all the clients you need. Then you can slowly start adding things back in. I did.</p><p><b>This mantra kept me going for the first 6 months:</b> "A strong focus now creates a different future later."</p><p><b>Want more of the tools that I still use today to keep making Client Attraction a priority EVEN while I have a full practice?</b> It's all outlined in the Client Attraction Home Study System?. All the time grids, tools, and tricks I've developed and used over the years are all there for you to use right away, so you can manage your time and start attracting lots of clients fast. The Client Attraction Home Study System? will save you LOTS of time in filling your practice quickly and consistently. You can get it at <a href="http://www.theclientattractionsystem.com" target="_blank">www.TheClientAttractionSystem.com</a>.</p><p>© 2006 Client Attraction LLC. All Rights Reserved.</p><p>Fabienne Fredrickson, The Client Attraction Expert, is founder of the Client Attraction System?, the proven step-by-step program to help you attract more clients, in record time and consistently. To learn more about Fabienne's Client Attraction Home Study System?, sign up for her FREE client attraction tips and no-charge teleclasses on attracting more clients, visit <a target="_new" href="http://www.ClientAttraction.com">http://www.ClientAttraction.com</a>.</p>  <p><p>Copyright &#169; 2009 <a href="http://freesmallbusinessresource.com" title="Small Business Resource">Small Business Resource</a><br/><br/><a href="http://freesmallbusinessresource.com/client-attraction-should-be-your-first-priority-unless-you-want-to-go-broke/">Client Attraction Should Be Your First Priority Unless You Want To Go Broke</a></p>
]]></description>
			<content:encoded><![CDATA[<p>Writen by Fabienne Fredrickson</p>
<p><b>Let&#8217;s face it, most people put marketing on the back burner</b>, something they get to only once they&#8217;ve put out all the fires that need to be put out, once they answer each and every e-mail in their inbox, once they&#8217;ve sent every client what they promised to send. Yes, it&#8217;s really important to do all of these things; however, you&#8217;ve got to realize that if you don&#8217;t MAKE the time for your Client Attraction (i.e., Marketing), then you&#8217;re simply not going to attract all the clients you need. Make sense?</p>
<p></b>The good news is, it doesn&#8217;t have to be difficult.</b> Over the years of coaching thousands of self-employed professionals to attract more clients, I&#8217;ve created a few systems to keep you on track and make Client Attraction a priority. What we&#8217;ve got to do is have you clear the decks and get rid of the &#8220;leaks&#8221; in your day.</p>
<p><b>How much time per day should you really allocate for marketing?</b> I recommend my clients spend up to 4 hours of marketing PER DAY the first 6 months to a year in business, or whenever they need a new boost of clients. Many people gasp at that number when I first share it with them, because they usually spend no more than 4 hours per MONTH, if that. No wonder they&#8217;re having trouble attracting new clients!</p>
<p><b>First-time clients tell me they just don&#8217;t have the time to devote that many hours to marketing.</b> Well, since I&#8217;m always trying to find solutions to problems, we have to look at what&#8217;s taking up your time now and there are usually several non-essential things that are eating up your time. I call these the &#8220;leaks&#8221; in your day. Here&#8217;s what I mean: if you&#8217;re spending your valuable time working on non-business items during the day, then you may want to consider putting a &#8220;pause&#8221; button on these for the first 6 months of working on this Client Attraction System?.</p>
<p><b>It might mean stepping down from that Board of Directors position that doesn&#8217;t really serve you</b>, taking a leave of absence from that time-consuming project that isn&#8217;t giving you a return on your time investment, not going to the grocery store during the day, and just deciding you will go to the gym before 9 a.m. or after 5 p.m. every day, instead of smack in the middle of your workday.</p>
<p><b>Remember, it&#8217;s much more difficult to attract new clients when you&#8217;re not out there sharing with people what you do</b>; networking, writing newsletters, articles, sending mailings, following up with potential clients, asking current clients for referrals, or working on presentations or seminars.</p>
<p><b>OK, then, so let&#8217;s get really clear on what your day should look like.</b> During the hours of 9 a.m. and 5 p.m. (or whatever you consider your regular work hours, I&#8217;m not picky about that), there are only 2 things you should be working on:</p>
<p>
<ol>
<li>Client work (the stuff that actually makes you money) </li>
<li>Client Attraction and marketing (the stuff that gets you clients) </li>
</ol>
<p>  <b>Everything else has to go (for now) or can wait until after 5 p.m.</b> I know, this is drastic to some, but it just has to be something you strive for, at least for the short term.</p>
<p><b>After 6 months or a year, when you start seeing consistent results in your Client Attraction</b>, you&#8217;ll be able to decrease the number of hours you spend on marketing each day and reinstate some of the things you enjoyed doing beforehand, but had to put on pause for awhile. (However, you might just be so happy to focus only on Client Attraction and client work during the day that, as for many of my private clients, you&#8217;ll decide never to go back to the old way of doing things.)</p>
<p><b>Your Assignment:</b></p>
<p><b>Clear the decks.</b> If you know you need 4 hours of marketing per day (that&#8217;s what I scheduled per day to fill both of my private practices to capacity in less than 8 months each), then you&#8217;ve simply got to make room for it. Your business?and livelihood?depends on it.</p>
<p><b>Take a pad of paper and write down all of the different things that take up your time every day.</b> Include every curricular and extracurricular activity. Be a hard grader! This is not the time to be forgiving. We&#8217;re looking for change, not excuses.</p>
<p><b>Once you&#8217;ve done that, underline or check off the things that can go</b> for at least the next 6 months, to give you the time and space to make your practice what you want it to be: FULL.</p>
<p><b>Then do it.</b> Make a commitment to eliminate the things (for the short-term) that eat up major amounts of time each day and week. Now, don&#8217;t get depressed. Remember, this is not forever; it&#8217;s just for right now, a few months, until you get all the clients you need. Then you can slowly start adding things back in. I did.</p>
<p><b>This mantra kept me going for the first 6 months:</b> &#8220;A strong focus now creates a different future later.&#8221;</p>
<p><b>Want more of the tools that I still use today to keep making Client Attraction a priority EVEN while I have a full practice?</b> It&#8217;s all outlined in the Client Attraction Home Study System?. All the time grids, tools, and tricks I&#8217;ve developed and used over the years are all there for you to use right away, so you can manage your time and start attracting lots of clients fast. The Client Attraction Home Study System? will save you LOTS of time in filling your practice quickly and consistently. You can get it at <a href="http://www.theclientattractionsystem.com" >www.TheClientAttractionSystem.com</a>.</p>
<p>© 2006 Client Attraction LLC. All Rights Reserved.</p>
<p>Fabienne Fredrickson, The Client Attraction Expert, is founder of the Client Attraction System?, the proven step-by-step program to help you attract more clients, in record time and consistently. To learn more about Fabienne&#8217;s Client Attraction Home Study System?, sign up for her FREE client attraction tips and no-charge teleclasses on attracting more clients, visit <a  href="http://www.ClientAttraction.com">http://www.ClientAttraction.com</a>.</p>
<p><p>Copyright &#169; 2009 <a href="http://freesmallbusinessresource.com" title="Small Business Resource">Small Business Resource</a><br/><br/><a href="http://freesmallbusinessresource.com/client-attraction-should-be-your-first-priority-unless-you-want-to-go-broke/">Client Attraction Should Be Your First Priority Unless You Want To Go Broke</a></p>
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		<title>Starting Is The Hardest Part</title>
		<link>http://freesmallbusinessresource.com/starting-is-the-hardest-part/</link>
		<comments>http://freesmallbusinessresource.com/starting-is-the-hardest-part/#comments</comments>
		<pubDate>Sun, 19 Feb 2012 06:07:42 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Running Your Business]]></category>
		<category><![CDATA[Butcher Knives]]></category>
		<category><![CDATA[Chasers]]></category>
		<category><![CDATA[Deaf Ear]]></category>
		<category><![CDATA[Deaf People]]></category>
		<category><![CDATA[Diving Gear]]></category>
		<category><![CDATA[Hey]]></category>
		<category><![CDATA[How Many People]]></category>
		<category><![CDATA[How Much Money]]></category>
		<category><![CDATA[Job]]></category>
		<category><![CDATA[Joshua]]></category>
		<category><![CDATA[Logic]]></category>
		<category><![CDATA[Marsha]]></category>
		<category><![CDATA[Own Business]]></category>
		<category><![CDATA[Resolve]]></category>
		<category><![CDATA[Single Day]]></category>
		<category><![CDATA[Small Business Info]]></category>
		<category><![CDATA[Stormy Days]]></category>
		<category><![CDATA[Working From Home]]></category>
		<category><![CDATA[Writen]]></category>

		<guid isPermaLink="false"></guid>
		<description><![CDATA[Writen by Marsha Maung<br /><br /><p><b>You can't imagine how many people ask me how I did it.</b> To turn my back onto convention, to turn a deaf ear on the people who wants what is best for me, to snub my nose at people who thinks I am making one of the biggest mistakes in my life?etc. Hey, this is what I do best, so, I am really good at this. Granted, not everyone is as good at defying convention (and logic) as me, so, I'll keep that in mind. :-)</p><p>I can't explain how it happened and I cannot pin point when it was that I decided to quit my job and work from home, but it happened because I wanted to be with my kids (Then, it was a lone Joshua but the resolve to have another child while working from home only went on to cement my decision).</p><p>I receive at least 10 to 15 emails <b>EVERY SINGLE DAY</b> from people telling me how much they wanted to do what I am doing right now ? they ask me how I did it, what was required, how was it in the beginning, how to deal with loved ones, how much money they would need to reserve to start their own business, what kind of business they should start and how to spot a scam, etc. And I always answer very definitively, <b>JUST DO IT</b>, ok?</p><p>Yes, you need to have some kind of a financial reserve in your bank account for stormy days. You'll need a couple of butcher knives to scare those debt-chasers away when they try to shoulder their way through your door ? but other than that, you don't need to have any more reserve that what you already have right now!</p><p><b>Pure gall and gut</b>. (If I were a man, I would use other words, but I am not?so, sue me!)</p><p>Look, all I can is this: if you think you would rather work at home where you are free to divide your time between your family and you, decide when to work, how you work and what you work on, just do it.</p><p>First of all, think about what you would like to do. For example, if you like scuba diving, do you think it's possible for you to work from home teaching scuba diving or selling scuba diving gear? If you like to read, do you think it's plausible for you to sell books online? If you type really fast, you think you can sell your secretarial or typing services to others?</p><p><b>Put yourself into your potential clients' shoes</b> ? do you think you will pay for your own kind of services? Remember, you're good at what you do so, you have to imagine that you're NOT good at what you do. For example, if you are good at typing, you have to imagine those two-finger-peck-by-peck typers who ARE willing to spend some money to get someone to type out long documents for them. If you are willing to pay for such services, how much do you think you would pay for it?</p><p>And then, the next thing you should do is to go to www.google.com or www.yahoo.com (or whatever favorite search engine it is of yours) and type in a relevant keyword. Research out our competitors. If I had to be really honest with you, I'd say send them emails and pretend to be a potential customer/client. Get a quote from them ? not one but maybe, like, <b>TEN</b> of them.</p><p>If this is the kind of money others are making from their own businesses, then you SHOULD be earning that kind of money as well.</p><p>I don't have a lot of space to go into details today but I will divulge more information later on, so, do come back for Part II!!</p><p><to be continued></p><p>© 2005, Marsha Maung<br />  Email : marshamaung@yahoo.com <br />  Site : http://www.marshamaung.com</p><p>Feel free to reprint or publish this article on your website, ezine, magazine, newsletter?etc. Please include the bio, links and credit intact.</p><p>Marsha Maung is a freelance graphic designer and copy writer who works from her home in Selangor, Malaysia. She loves nothing more than blowing bubbles in the park with her 2 kids, Joshua and Jared. She designs apparel and premium items at <a target="_new" href="http://www.creativejooz.com">http://www.creativejooz.com</a> and is the author of "Raising little magicians", and the popular "The Lance in freelancing". More information can be found at <a target="_new" href="http://www.marshamaung.com">http://www.marshamaung.com</a></p>  <p><p>Copyright &#169; 2009 <a href="http://freesmallbusinessresource.com" title="Small Business Resource">Small Business Resource</a><br/><br/><a href="http://freesmallbusinessresource.com/starting-is-the-hardest-part/">Starting Is The Hardest Part</a></p>
]]></description>
			<content:encoded><![CDATA[<p>Writen by Marsha Maung</p>
<p><b>You can&#8217;t imagine how many people ask me how I did it.</b> To turn my back onto convention, to turn a deaf ear on the people who wants what is best for me, to snub my nose at people who thinks I am making one of the biggest mistakes in my life?etc. Hey, this is what I do best, so, I am really good at this. Granted, not everyone is as good at defying convention (and logic) as me, so, I&#8217;ll keep that in mind. :-)</p>
<p>I can&#8217;t explain how it happened and I cannot pin point when it was that I decided to quit my job and work from home, but it happened because I wanted to be with my kids (Then, it was a lone Joshua but the resolve to have another child while working from home only went on to cement my decision).</p>
<p>I receive at least 10 to 15 emails <b>EVERY SINGLE DAY</b> from people telling me how much they wanted to do what I am doing right now ? they ask me how I did it, what was required, how was it in the beginning, how to deal with loved ones, how much money they would need to reserve to start their own business, what kind of business they should start and how to spot a scam, etc. And I always answer very definitively, <b>JUST DO IT</b>, ok?</p>
<p>Yes, you need to have some kind of a financial reserve in your bank account for stormy days. You&#8217;ll need a couple of butcher knives to scare those debt-chasers away when they try to shoulder their way through your door ? but other than that, you don&#8217;t need to have any more reserve that what you already have right now!</p>
<p><b>Pure gall and gut</b>. (If I were a man, I would use other words, but I am not?so, sue me!)</p>
<p>Look, all I can is this: if you think you would rather work at home where you are free to divide your time between your family and you, decide when to work, how you work and what you work on, just do it.</p>
<p>First of all, think about what you would like to do. For example, if you like scuba diving, do you think it&#8217;s possible for you to work from home teaching scuba diving or selling scuba diving gear? If you like to read, do you think it&#8217;s plausible for you to sell books online? If you type really fast, you think you can sell your secretarial or typing services to others?</p>
<p><b>Put yourself into your potential clients&#8217; shoes</b> ? do you think you will pay for your own kind of services? Remember, you&#8217;re good at what you do so, you have to imagine that you&#8217;re NOT good at what you do. For example, if you are good at typing, you have to imagine those two-finger-peck-by-peck typers who ARE willing to spend some money to get someone to type out long documents for them. If you are willing to pay for such services, how much do you think you would pay for it?</p>
<p>And then, the next thing you should do is to go to www.google.com or www.yahoo.com (or whatever favorite search engine it is of yours) and type in a relevant keyword. Research out our competitors. If I had to be really honest with you, I&#8217;d say send them emails and pretend to be a potential customer/client. Get a quote from them ? not one but maybe, like, <b>TEN</b> of them.</p>
<p>If this is the kind of money others are making from their own businesses, then you SHOULD be earning that kind of money as well.</p>
<p>I don&#8217;t have a lot of space to go into details today but I will divulge more information later on, so, do come back for Part II!!</p>
<p><to be continued></p>
<p>© 2005, Marsha Maung<br />  Email : marshamaung@yahoo.com <br />  Site : http://www.marshamaung.com</p>
<p>Feel free to reprint or publish this article on your website, ezine, magazine, newsletter?etc. Please include the bio, links and credit intact.</p>
<p>Marsha Maung is a freelance graphic designer and copy writer who works from her home in Selangor, Malaysia. She loves nothing more than blowing bubbles in the park with her 2 kids, Joshua and Jared. She designs apparel and premium items at <a  href="http://www.creativejooz.com">http://www.creativejooz.com</a> and is the author of &#8220;Raising little magicians&#8221;, and the popular &#8220;The Lance in freelancing&#8221;. More information can be found at <a  href="http://www.marshamaung.com">http://www.marshamaung.com</a></p>
<p><p>Copyright &#169; 2009 <a href="http://freesmallbusinessresource.com" title="Small Business Resource">Small Business Resource</a><br/><br/><a href="http://freesmallbusinessresource.com/starting-is-the-hardest-part/">Starting Is The Hardest Part</a></p>
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		<title>23 Things I Know Now That I Wish I Had Known When I Started My Petrelated Business</title>
		<link>http://freesmallbusinessresource.com/23-things-i-know-now-that-i-wish-i-had-known-when-i-started-my-petrelated-business/</link>
		<comments>http://freesmallbusinessresource.com/23-things-i-know-now-that-i-wish-i-had-known-when-i-started-my-petrelated-business/#comments</comments>
		<pubDate>Sat, 18 Feb 2012 06:07:13 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Running Your Business]]></category>
		<category><![CDATA[Arvidson]]></category>
		<category><![CDATA[Business Hours]]></category>
		<category><![CDATA[Business Owner]]></category>
		<category><![CDATA[Business Owners]]></category>
		<category><![CDATA[Care Business]]></category>
		<category><![CDATA[Changing Your Mindset]]></category>
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		<category><![CDATA[Mentor]]></category>
		<category><![CDATA[Negotiable Terms]]></category>
		<category><![CDATA[Outsourcing]]></category>
		<category><![CDATA[Parameters]]></category>
		<category><![CDATA[Peggie]]></category>
		<category><![CDATA[Personal Relationships]]></category>
		<category><![CDATA[Pet Care]]></category>
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		<guid isPermaLink="false"></guid>
		<description><![CDATA[Writen by Peggie Arvidson-Dailey<br /><br /><p><b>1.	I'm in charge of my time</b><br />  This is truly eye-opening for most entrepreneurs.  It's about changing your mindset from working 'in' your business to working on it.  And to establishing your non-negotiable terms for your working hours ? no one else will do it for you.  It's easy to believe that you have to work all the time in order to be successful, but don't buy into that.  Create a business that works with your life.</p><p><b>2.	I set the hours</b><br />  Any business or service that I purchase has set hours.  As a consumer I can take them or leave them.  But most often, ifs a company I'm eager to work with I'll work within their parameters.  You're a business owner that customers love to work with ? so set your business hours and stick to them.  If you don't want to answer the phone during dinner ? don't.  Let your clients know your hours and then don't work during non-working hours.</p><p><b>3.	I can take time off.</b><br />  Not only can I take time off ? it's imperative to the well-being and long-term success of not only my business, but all my personal relationships as well.  Again, by setting the limits on your time, creating time-off on, alerting your clients and sticking to it, you're doing a great thing for yourself and your business.</p><p><b>4.	Help is essential.</b><br />  Not just of the pet-sitter variety (although that's critical if you want to make money and stay in business) but you also need help of the professional and personal variety too.  Make sure you outsource the responsibilities that you are not capable of handling ? such as legal tasks and bookkeeping.  You also should find other entrepreneurs (and preferably pet-care business owners) with whom you can commiserate when you need a shoulder to lean on.  Finding a mentor or coach has been a key factor in my success as well.  No one can do everything alone ? so know when to ask for help and then be gracious when receiving.</p><p><b>5.	Outsourcing is easy and necessary.</b><br />  These feeds off of #4 ? I've learned to outsource administrative tasks, filing tasks, billing and invoicing and many other tasks.  By doing so, I have the time and energy to concentrate on the tasks that I'm uniquely qualified to do ? such as focus on the long-term direction of the company.  When you outsource you find yourself reinvigorated with the reasons you started the company in the first place.  Think you can't afford outsourcing? How about a trade?  Trade pet-care for some personal organizing by a professional organizer ? or provide vacation cat care for the woman who will do your filing.  The ideas are endless.</p><p><b>6.	All advertising is not equal.</b><br />  Any advertising sales representative is going to assure you that you are going to get "great response" from their product.  They will show you testimonials of other businesses that have had success.  That's their job.  Your job is to know your key demographic so well that you can determine whether or not your perfect client is going to respond to the mode of advertising your being sold.  If the answer is 'no' then no matter how many 'views' your advertisement gets, it's not going to attract any great clients.  If you serve a small geographic area, why not invest your advertising dollars in a way that will reach ONLY that area?</p><p><b>7.	Building relationships is more important than collecting business cards.</b><br />  Okay, I knew this one going in, but it's important for me to remember.  Whenever networking or attending events the goal should never be to hand out my cards and collect them.  The goal should be to start a few good relationships with people who are just like my "golden client."   Having a ton of business cards in my rolodex is useless if I don't know anything about the people who gave them to me.  Take time to build and nurture relationships each day and your business will reap the rewards.</p><p><b>8.	I can only be one place at a time.</b><br />  You'd think that the laws of nature had taught me this before I started my own business, but somehow I'd been overlooking it.  Make sure you have ONE central place that you keep your schedule. If someone asks you to care for their pet, or attend an event and you don't have the calendar ? don't commit.  You'll find yourself overbooked and frazzled.</p><p><b>9.	Everything takes longer than I expect.</b><br />  I'm a fast-moving person with lots of energy.  Patience is a virtue that I've spent 40 years trying to cultivate, so I know how hard this lesson is to sink in.  Over time I've come to recognize that simply "wishing" things would move faster doesn't work, so I've resigned myself to building in lots of extra time to complete projects and service visits.  For example, if I think it will take me 30 minutes to enter deposits, I set aside 45 minutes and then am relieved when it gets done in 40 rather than frustrated.</p><p><b>10.	Money comes to those who believe in it</b><br />  At a certain point in my life I started to notice that things I dwelled on came true.  Whether I was obsessing about not having money or worried about getting sick before some big event.  So, I tried a few experiments and have come to realize that when I focus on having all the money I need to grow my business and live a great life, that's what's happening.  I choose to believe it works, and I choose to believe that there's an unlimited supply of money out there making its way to me.  In my vision it honors hard, honest work and fun and it hasn't let me down yet!</p><p><b>11.	Saying no to bad fit clients makes you a better business owner.</b><br />  In theory I knew this before starting my business.  In reality, I was afraid that if I didn't jump through hoops, forgive payment indiscretions and ignore my better judgment when it came to certain clients, I would never make money.  Come to find out, nothing could be further from the truth.  Clients that are not a good fit for me take much too much of my energy that should be spent finding, nurturing and serving great clients.  Whenever I let go of a "difficult-for-me" client I felt free and unburdened to continue to serve and grow my business.  I know those clients felt freer and lighter too ? and they were able to find a service that better suited their needs.</p><p><b>12.	No one buys on rate alone.</b><br />  Again, as a pretty consummate shopper I'd known this all along.  But I had to get out of my own way and get laser clear on what my clients were really "buying" when the selected us for their pet-care provider.  I realized that clients I'm meant to serve don't shop on price alone, and that while my rate may not be in the budget of everyone, it was well within the range of what my best clients could afford.  Once I got clear on what my perfect clients really wanted, I got focused on delivering it each and every time.</p><p><b>13.	Be professional at all times</b><br />  Whether your driving down the road, in line at the grocer's or going to a client registration meeting, you'll want to ensure you look and act like the kind of person who can be entrusted with the keys to someone's home (and heart ? as you are being entrusted with the care of their furry or feathered family).</p><p><b>14.	Get involved ? don't just join a group.</b><br />  Joining groups is nice.  It can give you a long list of names to add to your website and your marketing materials.  But what brings you business is your ability to participate in the groups you join.  People who work alongside you have the opportunity to observe your work style and to get to know you personally.  That's a great way for people to determine if they'd refer you or not.</p><p><b>15.	Establishing expert status is a key to pulling in clients.</b><br />  Being an expert is easier than you think. Focus on your niche and start publishing some articles ? either in your local paper, or on the web.  Create some useful information for your target clients and provide it in a newsletter.  Offer to speak to groups in your community.  The more you're referred to as the expert on your topic, the more clients will seek you out.  There's lots more ideas and step by step tips for becoming the expert in my Ultimate Pet-Care Business Home Study System due to be released in fall 2006.</p><p><b>16.	Invest in yourself.</b><br />  You set your own value, and one of the ways to ensure your value continues to expand is to invest yourself.  Investments include purchasing and reading books and magazines on business and your pet-care niche, attending industry conferences and seminars, attaining certification, and setting aside time for your education.</p><p><b>17.	It's okay to push the envelope.</b><br />  Doing things the way everyone else does is fine ? if you want to be lumped in with everyone else.  Sometimes you're going to have to take a stand in order to stand out. Just make sure you stay true to your vision of who you are and you'll know when to push that envelope.</p><p><b>18.	The differences between a 1099 consultant and an employee.</b><br />  This is a topic I cover in greater detail in the Ultimate Pet-Care Business Home Study System, but let me tell you ? I wish I'd gone in with more knowledge about the differences.  Now I've got a handle on it, but I still rely on an attorney and a CPA to keep me in the right realm as far as this information goes.</p><p><b>19.	Protect my time ? less time on "the lists" and more time marketing.</b><br />  In the beginning I spent upwards of 5 hours a week on the Yahoo group lists.  I could have gotten away with about 15 minutes each week.  I got caught up in what lots of people's opinions were about issues and ideas rather than being out in the field running my business and creating a marketing plan.  I still check the lists once a month or so as I always find a few "golden nuggets" of information, but I've learned to set the timer so I don't get sucked in to long, drawn-out dramas about topics that don't involve me or my business.</p><p><b>20.	Build alliances with "competition".</b><br />  One of the smartest things I did was join the local professional Petsitting network.  In the beginning it gave me a good feeling to know that there were others who had been in the business for a long-haul and lent credence to my vision of a sustaining company.  It also allowed me the ability to advertise in many places where I couldn't afford it on my own ? because the network advertises itself in many area wide publications.  Now I'm still pleased with my membership as it provides me an opportunity to run ideas by others in the same "boat" as well as provides me a wonderful, professional referral source for clients who aren't a good fit for me.</p><p><b>21.	Giving stuff away is fine.</b><br />  I've learned to always give more than people expect.  So I give away lots of information for free.  My clients let me know that I'm their pet-care "search engine," and I'm happy to provide them resources that they can use.  Mostly I do this through my e-zine, but occasionally I leave coupons or gift certificates for clients.  Once in a while I find a perfect gift for a client or their pet and I give it away too.  Oh, and I'm happy to share my secrets with pet-sitters long and far too. I find that whenever I share, more comes back to me.  I'm pretty certain that's why my life is so cool and fun.</p><p><b>22.	Finding a mentor increases in the bottom line.</b><br />  About 6 months into my business, I hired my first coach. I was afraid about the money ? it seemed like a lot at the time.  I had clients, but not nearly enough to validate the investment in my head.  But my 'gut' said I'd make the money back quickly with the help of a coach.  My gut was right.  I tripled my gross income during the 7 months I worked with my coach.  I recouped my investment by the third month.  It wasn't a magic pill.  It was a lot of work.  But I made the investment in myself, adjusted my attitude about money and benefited immensely.</p><p><b>23.	Don't let it go to your head.</b><br />  Some days it's easy to feel like we're really on fire.  When you get glowing testimonials, or win client appreciation awards and recognition it's pretty awesome.  I've learned to really appreciate those moments but to keep my feet grounded on earth.  Resting on my reputation can hurt my clients and keep me from working to be better and more effective for my clients, and that's a ticket to extinction.</p><p>© 2006 Peggie Arvidson-Dailey</p><p><b>Peggie Arvidson-Dailey</b> is the owner of peggiespets.com and the founder of petcareuniversity.com.  She's been a radio guest on Small Business Radio and is a featured writer for The Old Town Crier as well as the Pets in the City Columnist for The Del Ray Sun.  She's an engaging and lively speaker and is proud to say that her company has been selected by Washingtonian Magazine as Best of the Best.  For ore information about her upcoming Ultimate Pet-Care Business Success Home Study System visit <a target="_new" href="http://www.petcareuniversity.com">http://www.petcareuniversity.com</a> and subscribe to the Petrepreneur Press E-zine.</p>  <p><p>Copyright &#169; 2009 <a href="http://freesmallbusinessresource.com" title="Small Business Resource">Small Business Resource</a><br/><br/><a href="http://freesmallbusinessresource.com/23-things-i-know-now-that-i-wish-i-had-known-when-i-started-my-petrelated-business/">23 Things I Know Now That I Wish I Had Known When I Started My Petrelated Business</a></p>
]]></description>
			<content:encoded><![CDATA[<p>Writen by Peggie Arvidson-Dailey</p>
<p><b>1.	I&#8217;m in charge of my time</b><br />  This is truly eye-opening for most entrepreneurs.  It&#8217;s about changing your mindset from working &#8216;in&#8217; your business to working on it.  And to establishing your non-negotiable terms for your working hours ? no one else will do it for you.  It&#8217;s easy to believe that you have to work all the time in order to be successful, but don&#8217;t buy into that.  Create a business that works with your life.</p>
<p><b>2.	I set the hours</b><br />  Any business or service that I purchase has set hours.  As a consumer I can take them or leave them.  But most often, ifs a company I&#8217;m eager to work with I&#8217;ll work within their parameters.  You&#8217;re a business owner that customers love to work with ? so set your business hours and stick to them.  If you don&#8217;t want to answer the phone during dinner ? don&#8217;t.  Let your clients know your hours and then don&#8217;t work during non-working hours.</p>
<p><b>3.	I can take time off.</b><br />  Not only can I take time off ? it&#8217;s imperative to the well-being and long-term success of not only my business, but all my personal relationships as well.  Again, by setting the limits on your time, creating time-off on, alerting your clients and sticking to it, you&#8217;re doing a great thing for yourself and your business.</p>
<p><b>4.	Help is essential.</b><br />  Not just of the pet-sitter variety (although that&#8217;s critical if you want to make money and stay in business) but you also need help of the professional and personal variety too.  Make sure you outsource the responsibilities that you are not capable of handling ? such as legal tasks and bookkeeping.  You also should find other entrepreneurs (and preferably pet-care business owners) with whom you can commiserate when you need a shoulder to lean on.  Finding a mentor or coach has been a key factor in my success as well.  No one can do everything alone ? so know when to ask for help and then be gracious when receiving.</p>
<p><b>5.	Outsourcing is easy and necessary.</b><br />  These feeds off of #4 ? I&#8217;ve learned to outsource administrative tasks, filing tasks, billing and invoicing and many other tasks.  By doing so, I have the time and energy to concentrate on the tasks that I&#8217;m uniquely qualified to do ? such as focus on the long-term direction of the company.  When you outsource you find yourself reinvigorated with the reasons you started the company in the first place.  Think you can&#8217;t afford outsourcing? How about a trade?  Trade pet-care for some personal organizing by a professional organizer ? or provide vacation cat care for the woman who will do your filing.  The ideas are endless.</p>
<p><b>6.	All advertising is not equal.</b><br />  Any advertising sales representative is going to assure you that you are going to get &#8220;great response&#8221; from their product.  They will show you testimonials of other businesses that have had success.  That&#8217;s their job.  Your job is to know your key demographic so well that you can determine whether or not your perfect client is going to respond to the mode of advertising your being sold.  If the answer is &#8216;no&#8217; then no matter how many &#8216;views&#8217; your advertisement gets, it&#8217;s not going to attract any great clients.  If you serve a small geographic area, why not invest your advertising dollars in a way that will reach ONLY that area?</p>
<p><b>7.	Building relationships is more important than collecting business cards.</b><br />  Okay, I knew this one going in, but it&#8217;s important for me to remember.  Whenever networking or attending events the goal should never be to hand out my cards and collect them.  The goal should be to start a few good relationships with people who are just like my &#8220;golden client.&#8221;   Having a ton of business cards in my rolodex is useless if I don&#8217;t know anything about the people who gave them to me.  Take time to build and nurture relationships each day and your business will reap the rewards.</p>
<p><b>8.	I can only be one place at a time.</b><br />  You&#8217;d think that the laws of nature had taught me this before I started my own business, but somehow I&#8217;d been overlooking it.  Make sure you have ONE central place that you keep your schedule. If someone asks you to care for their pet, or attend an event and you don&#8217;t have the calendar ? don&#8217;t commit.  You&#8217;ll find yourself overbooked and frazzled.</p>
<p><b>9.	Everything takes longer than I expect.</b><br />  I&#8217;m a fast-moving person with lots of energy.  Patience is a virtue that I&#8217;ve spent 40 years trying to cultivate, so I know how hard this lesson is to sink in.  Over time I&#8217;ve come to recognize that simply &#8220;wishing&#8221; things would move faster doesn&#8217;t work, so I&#8217;ve resigned myself to building in lots of extra time to complete projects and service visits.  For example, if I think it will take me 30 minutes to enter deposits, I set aside 45 minutes and then am relieved when it gets done in 40 rather than frustrated.</p>
<p><b>10.	Money comes to those who believe in it</b><br />  At a certain point in my life I started to notice that things I dwelled on came true.  Whether I was obsessing about not having money or worried about getting sick before some big event.  So, I tried a few experiments and have come to realize that when I focus on having all the money I need to grow my business and live a great life, that&#8217;s what&#8217;s happening.  I choose to believe it works, and I choose to believe that there&#8217;s an unlimited supply of money out there making its way to me.  In my vision it honors hard, honest work and fun and it hasn&#8217;t let me down yet!</p>
<p><b>11.	Saying no to bad fit clients makes you a better business owner.</b><br />  In theory I knew this before starting my business.  In reality, I was afraid that if I didn&#8217;t jump through hoops, forgive payment indiscretions and ignore my better judgment when it came to certain clients, I would never make money.  Come to find out, nothing could be further from the truth.  Clients that are not a good fit for me take much too much of my energy that should be spent finding, nurturing and serving great clients.  Whenever I let go of a &#8220;difficult-for-me&#8221; client I felt free and unburdened to continue to serve and grow my business.  I know those clients felt freer and lighter too ? and they were able to find a service that better suited their needs.</p>
<p><b>12.	No one buys on rate alone.</b><br />  Again, as a pretty consummate shopper I&#8217;d known this all along.  But I had to get out of my own way and get laser clear on what my clients were really &#8220;buying&#8221; when the selected us for their pet-care provider.  I realized that clients I&#8217;m meant to serve don&#8217;t shop on price alone, and that while my rate may not be in the budget of everyone, it was well within the range of what my best clients could afford.  Once I got clear on what my perfect clients really wanted, I got focused on delivering it each and every time.</p>
<p><b>13.	Be professional at all times</b><br />  Whether your driving down the road, in line at the grocer&#8217;s or going to a client registration meeting, you&#8217;ll want to ensure you look and act like the kind of person who can be entrusted with the keys to someone&#8217;s home (and heart ? as you are being entrusted with the care of their furry or feathered family).</p>
<p><b>14.	Get involved ? don&#8217;t just join a group.</b><br />  Joining groups is nice.  It can give you a long list of names to add to your website and your marketing materials.  But what brings you business is your ability to participate in the groups you join.  People who work alongside you have the opportunity to observe your work style and to get to know you personally.  That&#8217;s a great way for people to determine if they&#8217;d refer you or not.</p>
<p><b>15.	Establishing expert status is a key to pulling in clients.</b><br />  Being an expert is easier than you think. Focus on your niche and start publishing some articles ? either in your local paper, or on the web.  Create some useful information for your target clients and provide it in a newsletter.  Offer to speak to groups in your community.  The more you&#8217;re referred to as the expert on your topic, the more clients will seek you out.  There&#8217;s lots more ideas and step by step tips for becoming the expert in my Ultimate Pet-Care Business Home Study System due to be released in fall 2006.</p>
<p><b>16.	Invest in yourself.</b><br />  You set your own value, and one of the ways to ensure your value continues to expand is to invest yourself.  Investments include purchasing and reading books and magazines on business and your pet-care niche, attending industry conferences and seminars, attaining certification, and setting aside time for your education.</p>
<p><b>17.	It&#8217;s okay to push the envelope.</b><br />  Doing things the way everyone else does is fine ? if you want to be lumped in with everyone else.  Sometimes you&#8217;re going to have to take a stand in order to stand out. Just make sure you stay true to your vision of who you are and you&#8217;ll know when to push that envelope.</p>
<p><b>18.	The differences between a 1099 consultant and an employee.</b><br />  This is a topic I cover in greater detail in the Ultimate Pet-Care Business Home Study System, but let me tell you ? I wish I&#8217;d gone in with more knowledge about the differences.  Now I&#8217;ve got a handle on it, but I still rely on an attorney and a CPA to keep me in the right realm as far as this information goes.</p>
<p><b>19.	Protect my time ? less time on &#8220;the lists&#8221; and more time marketing.</b><br />  In the beginning I spent upwards of 5 hours a week on the Yahoo group lists.  I could have gotten away with about 15 minutes each week.  I got caught up in what lots of people&#8217;s opinions were about issues and ideas rather than being out in the field running my business and creating a marketing plan.  I still check the lists once a month or so as I always find a few &#8220;golden nuggets&#8221; of information, but I&#8217;ve learned to set the timer so I don&#8217;t get sucked in to long, drawn-out dramas about topics that don&#8217;t involve me or my business.</p>
<p><b>20.	Build alliances with &#8220;competition&#8221;.</b><br />  One of the smartest things I did was join the local professional Petsitting network.  In the beginning it gave me a good feeling to know that there were others who had been in the business for a long-haul and lent credence to my vision of a sustaining company.  It also allowed me the ability to advertise in many places where I couldn&#8217;t afford it on my own ? because the network advertises itself in many area wide publications.  Now I&#8217;m still pleased with my membership as it provides me an opportunity to run ideas by others in the same &#8220;boat&#8221; as well as provides me a wonderful, professional referral source for clients who aren&#8217;t a good fit for me.</p>
<p><b>21.	Giving stuff away is fine.</b><br />  I&#8217;ve learned to always give more than people expect.  So I give away lots of information for free.  My clients let me know that I&#8217;m their pet-care &#8220;search engine,&#8221; and I&#8217;m happy to provide them resources that they can use.  Mostly I do this through my e-zine, but occasionally I leave coupons or gift certificates for clients.  Once in a while I find a perfect gift for a client or their pet and I give it away too.  Oh, and I&#8217;m happy to share my secrets with pet-sitters long and far too. I find that whenever I share, more comes back to me.  I&#8217;m pretty certain that&#8217;s why my life is so cool and fun.</p>
<p><b>22.	Finding a mentor increases in the bottom line.</b><br />  About 6 months into my business, I hired my first coach. I was afraid about the money ? it seemed like a lot at the time.  I had clients, but not nearly enough to validate the investment in my head.  But my &#8216;gut&#8217; said I&#8217;d make the money back quickly with the help of a coach.  My gut was right.  I tripled my gross income during the 7 months I worked with my coach.  I recouped my investment by the third month.  It wasn&#8217;t a magic pill.  It was a lot of work.  But I made the investment in myself, adjusted my attitude about money and benefited immensely.</p>
<p><b>23.	Don&#8217;t let it go to your head.</b><br />  Some days it&#8217;s easy to feel like we&#8217;re really on fire.  When you get glowing testimonials, or win client appreciation awards and recognition it&#8217;s pretty awesome.  I&#8217;ve learned to really appreciate those moments but to keep my feet grounded on earth.  Resting on my reputation can hurt my clients and keep me from working to be better and more effective for my clients, and that&#8217;s a ticket to extinction.</p>
<p>© 2006 Peggie Arvidson-Dailey</p>
<p><b>Peggie Arvidson-Dailey</b> is the owner of peggiespets.com and the founder of petcareuniversity.com.  She&#8217;s been a radio guest on Small Business Radio and is a featured writer for The Old Town Crier as well as the Pets in the City Columnist for The Del Ray Sun.  She&#8217;s an engaging and lively speaker and is proud to say that her company has been selected by Washingtonian Magazine as Best of the Best.  For ore information about her upcoming Ultimate Pet-Care Business Success Home Study System visit <a  href="http://www.petcareuniversity.com">http://www.petcareuniversity.com</a> and subscribe to the Petrepreneur Press E-zine.</p>
<p><p>Copyright &#169; 2009 <a href="http://freesmallbusinessresource.com" title="Small Business Resource">Small Business Resource</a><br/><br/><a href="http://freesmallbusinessresource.com/23-things-i-know-now-that-i-wish-i-had-known-when-i-started-my-petrelated-business/">23 Things I Know Now That I Wish I Had Known When I Started My Petrelated Business</a></p>
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		<title>Reverse Merger Have They Taken The Reverse Out Of Reverse Merger</title>
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		<pubDate>Thu, 16 Feb 2012 06:06:53 +0000</pubDate>
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				<category><![CDATA[Running Your Business]]></category>
		<category><![CDATA[Corporate Shell]]></category>
		<category><![CDATA[Devil Is In The Details]]></category>
		<category><![CDATA[Nasdaq Small Cap]]></category>
		<category><![CDATA[Nasdaq Small Cap Market]]></category>
		<category><![CDATA[New Enterprise]]></category>
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		<description><![CDATA[Writen by Joseph Quinones<br /><br /><p>Are the promoters and consultants destroying the market for Reverse Merger?  First lets take a look at reverse merger. In a Reverse Merger, an operating private company merges with a public company that has little  or no assets, nor know liabilities (the "shell").</p><p>In some rare instances, the shell may have some amount of cash remaining for investment in  the new enterprise. The public corporation  is called a "shell" since all that exists of the original company is its corporate shell structure and shareholders.</p><p>The private company owners obtain the majority of the shell corporation stock (usually 90-95%) through a new issue of stock for the private enterprise or assets.</p><p>The public corporation will normally change its name to the private company's name and elect a new board of directors which will appoint   the officers.</p><p>The public corporation will usually have a base of shareholder sufficient to   to meet the 300 shareholder requirement for eventual admission to quotation   on the NASDAQ Small-Cap Market, Or some other market.</p><p>Now to the problem or the devil is in the details:  The private company goes out perform the proper due diligence on a "shell"  after finding it to be clean, and with no adverse past history to disqualify it,  goes ahead completes the purchase.</p><p>After paying an astronomical price, say in the neighborhood of $500,000.00-   to 700,000.00 for a Bulletin Board shell they get 90-95% of the stock.</p><p>Not only is the price extravagant, he will also take the reverse out of Reverse Merger, by insisting on a stipulation that you won't do a reverse split and reduce the number of shares outstanding. By reverse splitting the shares you are reducing his 10%. Which was the original intent of the reverse merger.</p><p>What a bargain $500,000.00 or more for 90% of nothing and it gets better,  Lets say the company has 300 shareholders and those 300 shareholders  collectively own 500,000 shares and in some cases more, and the shell has   30,000,000 million shares outstanding which the owner(s) of the shell get   keep 10% or 3.000,000 share. I am using the old math not the new.</p><p>After the market maker files and the company is trading on the Otcc Bulletin  Board. Your problems begin, lets say friends and acquaintances hear your company is now public and go out and buy some shares driving the price to   say $3.50,</p><p>now those 300 share holder who received their stock for pennies decide that   they have hit the lottery and start selling making it necessary for you to go out and buy stock in the open market.</p><p>Now back to basic math, supposing you want to maintain the 3.50 price   so you go out and buy the stock. 500,000 x 3.50 = $1,750,000.00 forcing   you to go raid the kid's piggy bank if you don't have the spare change.</p><p>Now what about the 3,000,000 shares in the hands of the "shell" owner?  3,000.000 x 3.50 = $10,500,000.00, Time to ask the wife for loan.</p><p>And don't forget about those astute market makers and trader that are aware of the stock that will be coming out and  depress the price of your company's stock.</p><p>Being the enterprising individual that they are, they will establish a short position on the stock of your company, after all they are entitle to make a living too.</p><p>Before you jump from the Empire State Building make sure there is net  down below waiting for you.</p><p>Don't get me wrong a reverse merger can be done if you have a consultant that is looking out for you and is not  part of the triumvirate (shell owner, securities Attorney and consultant). And in a few cases the same individual   is performing all three functions.</p><p>I wouldn't recommend for you to go step out in to the mine field without  a mine detector, in some of my previous articles I suggested way to check the smooth talking consultants and shell owners before they take you to the  cleaners.</p><p>Also be aware that there are alternate way to go public the Reverse merger    is only one of several option, so don't jump without looking, if you feel that   you must do a Reverse merge insist on obtaining all the stock and not a share less.</p><p>In order to prepare you to deal with the complexities of the public arena I would have to write a book not an article, but I will continue to try and inform through  articles so that you will be prepare if you decide to take the   plunge and go public.</p><p>There are honest hard working consultants out there, in over 25 years in the business I have personally come across two of them. But there must be more.</p><p>If  you want to know about the alternatives to a reverse merger get in touch with me through our website: www.genesiscorporateadvisors.com the alternatives may not be cheap but they are cheaper than paying $500,000.00 for 90% of nothing.</p><p>The answer to the title of this article is a resounding yes! They have taken the reverse out of Reverse merger.</p><p>josephquinones@genesiscorporateadvisors.com</p><p>Joseph D. Quinones, President of Genesis Corporate Advisors has spent over 25 years in the securities industry. In 1992 he founded JDQ Financial Group, Inc. and proceeded to build it up from a one man operation to the point where it employed many traders, advised numerous client and generate millions in revenues.</p>  <p><p>Copyright &#169; 2009 <a href="http://freesmallbusinessresource.com" title="Small Business Resource">Small Business Resource</a><br/><br/><a href="http://freesmallbusinessresource.com/reverse-merger-have-they-taken-the-reverse-out-of-reverse-merger/">Reverse Merger Have They Taken The Reverse Out Of Reverse Merger</a></p>
]]></description>
			<content:encoded><![CDATA[<p>Writen by Joseph Quinones</p>
<p>Are the promoters and consultants destroying the market for Reverse Merger?  First lets take a look at reverse merger. In a Reverse Merger, an operating private company merges with a public company that has little  or no assets, nor know liabilities (the &#8220;shell&#8221;).</p>
<p>In some rare instances, the shell may have some amount of cash remaining for investment in  the new enterprise. The public corporation  is called a &#8220;shell&#8221; since all that exists of the original company is its corporate shell structure and shareholders.</p>
<p>The private company owners obtain the majority of the shell corporation stock (usually 90-95%) through a new issue of stock for the private enterprise or assets.</p>
<p>The public corporation will normally change its name to the private company&#8217;s name and elect a new board of directors which will appoint   the officers.</p>
<p>The public corporation will usually have a base of shareholder sufficient to   to meet the 300 shareholder requirement for eventual admission to quotation   on the NASDAQ Small-Cap Market, Or some other market.</p>
<p>Now to the problem or the devil is in the details:  The private company goes out perform the proper due diligence on a &#8220;shell&#8221;  after finding it to be clean, and with no adverse past history to disqualify it,  goes ahead completes the purchase.</p>
<p>After paying an astronomical price, say in the neighborhood of $500,000.00-   to 700,000.00 for a Bulletin Board shell they get 90-95% of the stock.</p>
<p>Not only is the price extravagant, he will also take the reverse out of Reverse Merger, by insisting on a stipulation that you won&#8217;t do a reverse split and reduce the number of shares outstanding. By reverse splitting the shares you are reducing his 10%. Which was the original intent of the reverse merger.</p>
<p>What a bargain $500,000.00 or more for 90% of nothing and it gets better,  Lets say the company has 300 shareholders and those 300 shareholders  collectively own 500,000 shares and in some cases more, and the shell has   30,000,000 million shares outstanding which the owner(s) of the shell get   keep 10% or 3.000,000 share. I am using the old math not the new.</p>
<p>After the market maker files and the company is trading on the Otcc Bulletin  Board. Your problems begin, lets say friends and acquaintances hear your company is now public and go out and buy some shares driving the price to   say $3.50,</p>
<p>now those 300 share holder who received their stock for pennies decide that   they have hit the lottery and start selling making it necessary for you to go out and buy stock in the open market.</p>
<p>Now back to basic math, supposing you want to maintain the 3.50 price   so you go out and buy the stock. 500,000 x 3.50 = $1,750,000.00 forcing   you to go raid the kid&#8217;s piggy bank if you don&#8217;t have the spare change.</p>
<p>Now what about the 3,000,000 shares in the hands of the &#8220;shell&#8221; owner?  3,000.000 x 3.50 = $10,500,000.00, Time to ask the wife for loan.</p>
<p>And don&#8217;t forget about those astute market makers and trader that are aware of the stock that will be coming out and  depress the price of your company&#8217;s stock.</p>
<p>Being the enterprising individual that they are, they will establish a short position on the stock of your company, after all they are entitle to make a living too.</p>
<p>Before you jump from the Empire State Building make sure there is net  down below waiting for you.</p>
<p>Don&#8217;t get me wrong a reverse merger can be done if you have a consultant that is looking out for you and is not  part of the triumvirate (shell owner, securities Attorney and consultant). And in a few cases the same individual   is performing all three functions.</p>
<p>I wouldn&#8217;t recommend for you to go step out in to the mine field without  a mine detector, in some of my previous articles I suggested way to check the smooth talking consultants and shell owners before they take you to the  cleaners.</p>
<p>Also be aware that there are alternate way to go public the Reverse merger    is only one of several option, so don&#8217;t jump without looking, if you feel that   you must do a Reverse merge insist on obtaining all the stock and not a share less.</p>
<p>In order to prepare you to deal with the complexities of the public arena I would have to write a book not an article, but I will continue to try and inform through  articles so that you will be prepare if you decide to take the   plunge and go public.</p>
<p>There are honest hard working consultants out there, in over 25 years in the business I have personally come across two of them. But there must be more.</p>
<p>If  you want to know about the alternatives to a reverse merger get in touch with me through our website: www.genesiscorporateadvisors.com the alternatives may not be cheap but they are cheaper than paying $500,000.00 for 90% of nothing.</p>
<p>The answer to the title of this article is a resounding yes! They have taken the reverse out of Reverse merger.</p>
<p>josephquinones@genesiscorporateadvisors.com</p>
<p>Joseph D. Quinones, President of Genesis Corporate Advisors has spent over 25 years in the securities industry. In 1992 he founded JDQ Financial Group, Inc. and proceeded to build it up from a one man operation to the point where it employed many traders, advised numerous client and generate millions in revenues.</p>
<p><p>Copyright &#169; 2009 <a href="http://freesmallbusinessresource.com" title="Small Business Resource">Small Business Resource</a><br/><br/><a href="http://freesmallbusinessresource.com/reverse-merger-have-they-taken-the-reverse-out-of-reverse-merger/">Reverse Merger Have They Taken The Reverse Out Of Reverse Merger</a></p>
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		<title>Doing Business With Friends Five Tips For Preserving The Friendship And Your Sanity</title>
		<link>http://freesmallbusinessresource.com/doing-business-with-friends-five-tips-for-preserving-the-friendship-and-your-sanity/</link>
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		<pubDate>Wed, 15 Feb 2012 06:06:52 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Running Your Business]]></category>
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		<category><![CDATA[Brilliant Article]]></category>
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		<description><![CDATA[Writen by Ann Zuccardy<br /><br /><p>My colleague, Jane, recently lamented to me an all too familiar story about mixing business and friendship.  Jane subcontracted copywriting work out her friend, Joan. Jane's copywriting business was blossoming (partly in response to her most recent brilliant article marketing campaign) and giving the work to Joan seemed like a win-win for both of them.</p><p>As expected, Joan delivered a glorious first draft.  The only problem was halfway through the discussed project, Joan suddenly disappeared!</p><p>It turned out that Joan was becoming overwhelmed with juggling her own work and the freelance work.  The freelance work sunk to the bottom of her priority list because, hey, Jane was her friend and she wouldn't mind.  However, as the days turned into weeks, Joan became embarrassed and began hiding from Jane's e-mail messages and calls.  Now both friends were in a pickle!</p><p>Jane would have preferred Joan tell her up front that she couldn't meet the agreed upon terms.  She didn't get angry with her friend, but it made her wonder how wise it is to involve your close friends in professional endeavors.</p><p>One the other side of the fence is the business person who agrees to do something for a friend for a reduced price or free.  Another writer stated that she believes she gives away too much of her goods and services dirt cheap or free to friends. She's had experiences doing business with friends in which she's thought, "Oh, I'll do this one thing for him and then he will do something of equal value for me."  Often this writer ends up feeling irritated because she's running short on time and money and she often doesn't get back what she put into the trade.</p><p>Here are some tips to help you no matter what side of the fence you're on:</p><p>1. Your time and services are valuable. Don't give them away. You can volunteer for PTA bake sales, donate blood, or give money to your church, but your business services are not free. You've got bills to pay and a professional reputation to maintain.</p><p>2. If you're thinking about doing business with a friend, ask yourself, "Is this a person whose services I would pay for even if I didn't know him? Do I admire and respect the way she operates her business?" I have some friends who are great business people and some who are just great friends (and I'm not convinced they're savvy business people). That's okay. If you can't give an honest affirmative answer to these questions, DON'T do business with this friend.</p><p>3. If you choose to do business with a friend, be clear about the project specs, deadlines, and payment arrangements before the work starts. Get it all in writing (e-mail is fine).  Be specific!  Did I mention be specific?</p><p>4. Frequent check-ins are a must. (E.g., "How are you doing with that dog food project we talked about? Do you need any further information or material from me? How can we work together on this?"). Nip any problems in the bud with constant communication.</p><p>5. Listen to your intuition.  Does your friend generally keep her promises?  Is she a good, clear communicator?  How would you feel about her if the business arrangement you're thinking about didn't work out well?   If you have any nagging doubts, it's best to err on the side of caution and NOT hire your friend.</p><p>In business and in life, communication is key.  The people who have the most successful business relationships and friendships will always be those who can speak and write clearly, efficiently, and concisely.</p><p>Copyright 2005, Ann Zuccardy, All rights reserved.</p><p>Ann Zuccardy, creative entrepreneur, food lover and owner of the Vermont Shortbread Company, invites you to sample a taste of her buttery-rich, authentic Vermont Shortbread. Place your online order for shortbread boxed fresh from the oven and shipped right to your doorstep at <a target="_new" href="http://VermontShortbread.com">http://VermontShortbread.com</a></p>  <p><p>Copyright &#169; 2009 <a href="http://freesmallbusinessresource.com" title="Small Business Resource">Small Business Resource</a><br/><br/><a href="http://freesmallbusinessresource.com/doing-business-with-friends-five-tips-for-preserving-the-friendship-and-your-sanity/">Doing Business With Friends Five Tips For Preserving The Friendship And Your Sanity</a></p>
]]></description>
			<content:encoded><![CDATA[<p>Writen by Ann Zuccardy</p>
<p>My colleague, Jane, recently lamented to me an all too familiar story about mixing business and friendship.  Jane subcontracted copywriting work out her friend, Joan. Jane&#8217;s copywriting business was blossoming (partly in response to her most recent brilliant article marketing campaign) and giving the work to Joan seemed like a win-win for both of them.</p>
<p>As expected, Joan delivered a glorious first draft.  The only problem was halfway through the discussed project, Joan suddenly disappeared!</p>
<p>It turned out that Joan was becoming overwhelmed with juggling her own work and the freelance work.  The freelance work sunk to the bottom of her priority list because, hey, Jane was her friend and she wouldn&#8217;t mind.  However, as the days turned into weeks, Joan became embarrassed and began hiding from Jane&#8217;s e-mail messages and calls.  Now both friends were in a pickle!</p>
<p>Jane would have preferred Joan tell her up front that she couldn&#8217;t meet the agreed upon terms.  She didn&#8217;t get angry with her friend, but it made her wonder how wise it is to involve your close friends in professional endeavors.</p>
<p>One the other side of the fence is the business person who agrees to do something for a friend for a reduced price or free.  Another writer stated that she believes she gives away too much of her goods and services dirt cheap or free to friends. She&#8217;s had experiences doing business with friends in which she&#8217;s thought, &#8220;Oh, I&#8217;ll do this one thing for him and then he will do something of equal value for me.&#8221;  Often this writer ends up feeling irritated because she&#8217;s running short on time and money and she often doesn&#8217;t get back what she put into the trade.</p>
<p>Here are some tips to help you no matter what side of the fence you&#8217;re on:</p>
<p>1. Your time and services are valuable. Don&#8217;t give them away. You can volunteer for PTA bake sales, donate blood, or give money to your church, but your business services are not free. You&#8217;ve got bills to pay and a professional reputation to maintain.</p>
<p>2. If you&#8217;re thinking about doing business with a friend, ask yourself, &#8220;Is this a person whose services I would pay for even if I didn&#8217;t know him? Do I admire and respect the way she operates her business?&#8221; I have some friends who are great business people and some who are just great friends (and I&#8217;m not convinced they&#8217;re savvy business people). That&#8217;s okay. If you can&#8217;t give an honest affirmative answer to these questions, DON&#8217;T do business with this friend.</p>
<p>3. If you choose to do business with a friend, be clear about the project specs, deadlines, and payment arrangements before the work starts. Get it all in writing (e-mail is fine).  Be specific!  Did I mention be specific?</p>
<p>4. Frequent check-ins are a must. (E.g., &#8220;How are you doing with that dog food project we talked about? Do you need any further information or material from me? How can we work together on this?&#8221;). Nip any problems in the bud with constant communication.</p>
<p>5. Listen to your intuition.  Does your friend generally keep her promises?  Is she a good, clear communicator?  How would you feel about her if the business arrangement you&#8217;re thinking about didn&#8217;t work out well?   If you have any nagging doubts, it&#8217;s best to err on the side of caution and NOT hire your friend.</p>
<p>In business and in life, communication is key.  The people who have the most successful business relationships and friendships will always be those who can speak and write clearly, efficiently, and concisely.</p>
<p>Copyright 2005, Ann Zuccardy, All rights reserved.</p>
<p>Ann Zuccardy, creative entrepreneur, food lover and owner of the Vermont Shortbread Company, invites you to sample a taste of her buttery-rich, authentic Vermont Shortbread. Place your online order for shortbread boxed fresh from the oven and shipped right to your doorstep at <a  href="http://VermontShortbread.com">http://VermontShortbread.com</a></p>
<p><p>Copyright &#169; 2009 <a href="http://freesmallbusinessresource.com" title="Small Business Resource">Small Business Resource</a><br/><br/><a href="http://freesmallbusinessresource.com/doing-business-with-friends-five-tips-for-preserving-the-friendship-and-your-sanity/">Doing Business With Friends Five Tips For Preserving The Friendship And Your Sanity</a></p>
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		<title>Racing The Competition</title>
		<link>http://freesmallbusinessresource.com/racing-the-competition/</link>
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		<pubDate>Tue, 14 Feb 2012 18:08:27 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Running Your Business]]></category>
		<category><![CDATA[Advantage]]></category>
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		<description><![CDATA[Writen by Bette Daoust, Ph.D.<br /><br /><p>What is the Big Race all about when it comes to creating relationships?</p><p>The big race is simply the ability to win the deal on a consistent basis. You will need to perfect your message, be able to state it clearly and precisely, and follow up relentlessly. Without all these factors, you are losing ground to the competition. You need to stay ahead at all times by keeping an eye on what your competitors are doing well, and not so well. This is also your opportunity to capitalize on the competition's weaknesses and keep up with their strengths. It is not that you have to beat them at their best, but it is important that you at least stay even on that front. What you must do, however, to stay ahead is to do much better at what they do not do well.</p><p>In other words, when running the big race, make sure you have a more interesting story, find out what the competitor is saying and capitalize on their weaknesses and stay on top of their strengths. The race is a win or lose competition, the scales are tipped one way or the other by a consistent strategy, and a strategy that emphasizes you but does not bash the competition. My dad is better than your dad will not work in this economy. Remember that you will always have lots of competition; it is you that must strategize on how to win the race at almost, if not every, turn in the road. You must wear better running shoes to take advantage of outperforming the competition. Capitalize on your strengths and downplay your weaknesses.</p><p>The Big Race is not won without a good attitude. Your attitude towards your customers will either make you or break you at any time in the race. You need to also remind your customers that you are a contender and not a long shot. You must keep them informed at all times. One easy way to keep in touch is through postcards.</p><p>Bette Daoust, Ph.D. has been networking with others since leaving high school years ago. Realizing that no one really cared about what she did in life unless she had someone to tell and excite. She decided to find the best ways to get people's attention, be creative in how she presented herself and products, getting people to know who she was, and being visible all the time. Her friends and colleagues have often dubbed her the "Networking Queen". Blueprint for Networking Success: 150 ways to promote yourself is the first in this series. Blueprint for Branding Yourself: Another 150 ways to promote yourself is planned for release in 2005. For more information visit <a target="_new" href="http://www.BlueprintBooks.com">http://www.BlueprintBooks.com</a></p>  <p><p>Copyright &#169; 2009 <a href="http://freesmallbusinessresource.com" title="Small Business Resource">Small Business Resource</a><br/><br/><a href="http://freesmallbusinessresource.com/racing-the-competition/">Racing The Competition</a></p>
]]></description>
			<content:encoded><![CDATA[<p>Writen by Bette Daoust, Ph.D.</p>
<p>What is the Big Race all about when it comes to creating relationships?</p>
<p>The big race is simply the ability to win the deal on a consistent basis. You will need to perfect your message, be able to state it clearly and precisely, and follow up relentlessly. Without all these factors, you are losing ground to the competition. You need to stay ahead at all times by keeping an eye on what your competitors are doing well, and not so well. This is also your opportunity to capitalize on the competition&#8217;s weaknesses and keep up with their strengths. It is not that you have to beat them at their best, but it is important that you at least stay even on that front. What you must do, however, to stay ahead is to do much better at what they do not do well.</p>
<p>In other words, when running the big race, make sure you have a more interesting story, find out what the competitor is saying and capitalize on their weaknesses and stay on top of their strengths. The race is a win or lose competition, the scales are tipped one way or the other by a consistent strategy, and a strategy that emphasizes you but does not bash the competition. My dad is better than your dad will not work in this economy. Remember that you will always have lots of competition; it is you that must strategize on how to win the race at almost, if not every, turn in the road. You must wear better running shoes to take advantage of outperforming the competition. Capitalize on your strengths and downplay your weaknesses.</p>
<p>The Big Race is not won without a good attitude. Your attitude towards your customers will either make you or break you at any time in the race. You need to also remind your customers that you are a contender and not a long shot. You must keep them informed at all times. One easy way to keep in touch is through postcards.</p>
<p>Bette Daoust, Ph.D. has been networking with others since leaving high school years ago. Realizing that no one really cared about what she did in life unless she had someone to tell and excite. She decided to find the best ways to get people&#8217;s attention, be creative in how she presented herself and products, getting people to know who she was, and being visible all the time. Her friends and colleagues have often dubbed her the &#8220;Networking Queen&#8221;. Blueprint for Networking Success: 150 ways to promote yourself is the first in this series. Blueprint for Branding Yourself: Another 150 ways to promote yourself is planned for release in 2005. For more information visit <a  href="http://www.BlueprintBooks.com">http://www.BlueprintBooks.com</a></p>
<p><p>Copyright &#169; 2009 <a href="http://freesmallbusinessresource.com" title="Small Business Resource">Small Business Resource</a><br/><br/><a href="http://freesmallbusinessresource.com/racing-the-competition/">Racing The Competition</a></p>
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		<title>The Explosive Benefits Of A Natural Market</title>
		<link>http://freesmallbusinessresource.com/the-explosive-benefits-of-a-natural-market/</link>
		<comments>http://freesmallbusinessresource.com/the-explosive-benefits-of-a-natural-market/#comments</comments>
		<pubDate>Tue, 14 Feb 2012 06:08:42 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Running Your Business]]></category>
		<category><![CDATA[Club Memberships]]></category>
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		<description><![CDATA[Writen by Allyn Cutts<br /><br /><p>Last year a local gentleman opened a Mexican restaurant in our area. The unique aspect of the restaurant is that not only is the Mexican food authentic, but the employees are Hispanic as well. When you walk through the doors, you feel as though you've stepped into another culture.</p><p>Six months later, this same gentleman opened up another restaurant on the other side of town. What was the secret to his immediate and amazing success? ...he found a natural market. No one can simulate a natural market. Outsiders go to get the cultural flavor as well as the good food, insiders go to enjoy the "homey" experience.</p><p>What Defines a Natural Market?</p><p>The most obvious natural markets are cultural, but include a host of other characteristics that you may be familiar with as well. What about homeschooling parents? Who could communicate more clearly, or provide more relevant products than another homeschool parent?</p><p>A natural market is simply the part of a market that you have something in common with. It will automatically make you connect with your customers on a personal level, making your marketing strategies more effective.</p><p>Why Explore Natural Markets?</p><p>You can make immediate and lasting connections with your potential natural market. Let's face it, we're more comfortable and more confident doing business with someone we have a lot in common with. It can't be helped... it's just in our nature. Take advantage of natural markets on the Web where a more personal business is rare and will hold strong appeal to consumers.</p><p>How Do You Get In On The Action?</p><p>First think about your interests, hobbies, and life experiences. List your occupations, hobbies, club memberships, nationality, language, and background. Wow, there's a lot of potential for natural markets at your fingertips.</p><p>Once you've got a nice list, start critiqueing it for the potential market that will make the most impact. The rule of thumb for deciding on the depth of impact is: the more unique the characteristic... the more impact it will have.</p><p>Natural markets add a brand new layer to your existing business, or you can create a new niche business from the natural market idea. Whichever you decide...pull out the stops... blitz the market with advertisments... and get ready to add up the profits!</p><p>Who is Allyn Cutts, and why should you care?</p><p>Allyn has spent over 24 years helping businesses like yours find new customers and increase sales to current customers. Allyn is a marketing and sales fanatic, providing measurable marketing solutions that drive huge results for small-to mid-size business clients. Allyn works personally with clients to design and deliver off-line and on-line direct marketing strategies that focus on metrics and measurable results. You can learn more about Allyn Cutts at <a target="_new" href="http://www.AllynCutts.com">http://www.AllynCutts.com</a> and you can call 610.437.4106 between 10 AM and 4 PM Eastern Time Tuesdays and Thursdays.</p>  <p><p>Copyright &#169; 2009 <a href="http://freesmallbusinessresource.com" title="Small Business Resource">Small Business Resource</a><br/><br/><a href="http://freesmallbusinessresource.com/the-explosive-benefits-of-a-natural-market/">The Explosive Benefits Of A Natural Market</a></p>
]]></description>
			<content:encoded><![CDATA[<p>Writen by Allyn Cutts</p>
<p>Last year a local gentleman opened a Mexican restaurant in our area. The unique aspect of the restaurant is that not only is the Mexican food authentic, but the employees are Hispanic as well. When you walk through the doors, you feel as though you&#8217;ve stepped into another culture.</p>
<p>Six months later, this same gentleman opened up another restaurant on the other side of town. What was the secret to his immediate and amazing success? &#8230;he found a natural market. No one can simulate a natural market. Outsiders go to get the cultural flavor as well as the good food, insiders go to enjoy the &#8220;homey&#8221; experience.</p>
<p>What Defines a Natural Market?</p>
<p>The most obvious natural markets are cultural, but include a host of other characteristics that you may be familiar with as well. What about homeschooling parents? Who could communicate more clearly, or provide more relevant products than another homeschool parent?</p>
<p>A natural market is simply the part of a market that you have something in common with. It will automatically make you connect with your customers on a personal level, making your marketing strategies more effective.</p>
<p>Why Explore Natural Markets?</p>
<p>You can make immediate and lasting connections with your potential natural market. Let&#8217;s face it, we&#8217;re more comfortable and more confident doing business with someone we have a lot in common with. It can&#8217;t be helped&#8230; it&#8217;s just in our nature. Take advantage of natural markets on the Web where a more personal business is rare and will hold strong appeal to consumers.</p>
<p>How Do You Get In On The Action?</p>
<p>First think about your interests, hobbies, and life experiences. List your occupations, hobbies, club memberships, nationality, language, and background. Wow, there&#8217;s a lot of potential for natural markets at your fingertips.</p>
<p>Once you&#8217;ve got a nice list, start critiqueing it for the potential market that will make the most impact. The rule of thumb for deciding on the depth of impact is: the more unique the characteristic&#8230; the more impact it will have.</p>
<p>Natural markets add a brand new layer to your existing business, or you can create a new niche business from the natural market idea. Whichever you decide&#8230;pull out the stops&#8230; blitz the market with advertisments&#8230; and get ready to add up the profits!</p>
<p>Who is Allyn Cutts, and why should you care?</p>
<p>Allyn has spent over 24 years helping businesses like yours find new customers and increase sales to current customers. Allyn is a marketing and sales fanatic, providing measurable marketing solutions that drive huge results for small-to mid-size business clients. Allyn works personally with clients to design and deliver off-line and on-line direct marketing strategies that focus on metrics and measurable results. You can learn more about Allyn Cutts at <a  href="http://www.AllynCutts.com">http://www.AllynCutts.com</a> and you can call 610.437.4106 between 10 AM and 4 PM Eastern Time Tuesdays and Thursdays.</p>
<p><p>Copyright &#169; 2009 <a href="http://freesmallbusinessresource.com" title="Small Business Resource">Small Business Resource</a><br/><br/><a href="http://freesmallbusinessresource.com/the-explosive-benefits-of-a-natural-market/">The Explosive Benefits Of A Natural Market</a></p>
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		<title>Small Business Would You Still Need An Accountant If You Didnt Need A Tax Return</title>
		<link>http://freesmallbusinessresource.com/small-business-would-you-still-need-an-accountant-if-you-didnt-need-a-tax-return/</link>
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		<pubDate>Mon, 13 Feb 2012 18:06:49 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Running Your Business]]></category>
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		<description><![CDATA[Writen by Kelvyn Peters<br /><br /><p>After over thirty years advising small business it still comes as a surprise to see the number of small business owners who are <b>only interested</b> in their financial results when it is <b>time to do their tax return.</b></p><p>Many still think that their accountant is there to <b>'cook the books' at tax time!</b></p><p>It is not surprising that almost invariably the business owners who approach their accounting in this way are those whose business is <b>not doing well.</b></p><p>Three out of five businesses fail within the first three years <b>owing to a lack of proper business planning and record keeping</b> and many of them are those proprietors who adopt this  'once a year' method of accounting.  <b>That's why they never improve.</b></p><p>Today's accountant is <b>more than just a 'bean counter'.</b> The new breed has developed expertise in many areas such as <b>marketing, management, industrial relations law and computers.</b> Indeed, the 'number crunching' that was such a large part of the accountant's life has been largely taken over by computers. There is now <b>no excuse</b> for not receiving meaningful reports when they do actually mean something and not three months after the end of the period.</p><p><b>Making business decisions has always been difficult.</b> Small business owners without the resources of large firms have always needed to <b>stretch beyond the limit of their expertise</b> in making many decisions. That's what makes managing a small business so exciting. That's what makes it so dangerous too!</b></p><p>Seminar participants say, <b>"My accountant knew all the answers, "but I didn't know all the questions".</b> Time after time our new clients tell us that they are seeking an accountant who will give them <b>good advice when they need it - not when they ask for it!</b></p><p>But in a small business <b>the buck stops with you,</b> if you are not receiving the service you want  - <b>don't just ask for it ? insist on it!</b></p><p>One of the problems is <b>knowing what to ask for!</b> Your advisors should anticipate your need and supply you with what you need before you need it.</p><p>A new trap for small business proprietors that is becoming increasingly prevalent is for those who <b>computerize for the first time.</b> Many of the packages claim that you do not have to have any accounting knowledge to operate them and sales people use this as a selling tool. <b>It is a half-truth at best!  </b></p><p>Just knowing how the pieces move doesn't mean you can play chess and we are seeing an <b>increasing number</b> of proprietors who have computer generated financial statements which are <b>meaningless for tax purposes</b> and give <b>misleading information for management purposes</b>.</p><p>This <b>isn't the fault</b> of the computer package or the operator using it. It happens because the operator doesn't know or understand some of the <b>accounting principles necessary to make the system work.</b></p><p>Computers are <b>supposed to make it easier</b> but they are like any other tool which relies on the skill and knowledge of the operator. Your <b>accountant should be involved</b> in the initial planning regarding the requirements of the business. He/she should also be involved in the installation and training of the operator so that this <b>valuable tool is used to the advantage of your business.</b></p><p><b>Remember, good advice doesn't cost, it pays!</b></p><p>About the author  Kelvyn Peters CPA is one of Australia's longest serving Tax Agents. He was registered in 1962 and accepted as a CPA in 1964.</p><p>He is well-known speaker and educator and is famous for his ability to rescue ailing small businesses.</p><p><a target="_new" href="http://profitstrategies4business.com">http://profitstrategies4business.com</a></p>  <p><p>Copyright &#169; 2009 <a href="http://freesmallbusinessresource.com" title="Small Business Resource">Small Business Resource</a><br/><br/><a href="http://freesmallbusinessresource.com/small-business-would-you-still-need-an-accountant-if-you-didnt-need-a-tax-return/">Small Business Would You Still Need An Accountant If You Didnt Need A Tax Return</a></p>
]]></description>
			<content:encoded><![CDATA[<p>Writen by Kelvyn Peters</p>
<p>After over thirty years advising small business it still comes as a surprise to see the number of small business owners who are <b>only interested</b> in their financial results when it is <b>time to do their tax return.</b></p>
<p>Many still think that their accountant is there to <b>&#8216;cook the books&#8217; at tax time!</b></p>
<p>It is not surprising that almost invariably the business owners who approach their accounting in this way are those whose business is <b>not doing well.</b></p>
<p>Three out of five businesses fail within the first three years <b>owing to a lack of proper business planning and record keeping</b> and many of them are those proprietors who adopt this  &#8216;once a year&#8217; method of accounting.  <b>That&#8217;s why they never improve.</b></p>
<p>Today&#8217;s accountant is <b>more than just a &#8216;bean counter&#8217;.</b> The new breed has developed expertise in many areas such as <b>marketing, management, industrial relations law and computers.</b> Indeed, the &#8216;number crunching&#8217; that was such a large part of the accountant&#8217;s life has been largely taken over by computers. There is now <b>no excuse</b> for not receiving meaningful reports when they do actually mean something and not three months after the end of the period.</p>
<p><b>Making business decisions has always been difficult.</b> Small business owners without the resources of large firms have always needed to <b>stretch beyond the limit of their expertise</b> in making many decisions. That&#8217;s what makes managing a small business so exciting. That&#8217;s what makes it so dangerous too!</b></p>
<p>Seminar participants say, <b>&#8220;My accountant knew all the answers, &#8220;but I didn&#8217;t know all the questions&#8221;.</b> Time after time our new clients tell us that they are seeking an accountant who will give them <b>good advice when they need it &#8211; not when they ask for it!</b></p>
<p>But in a small business <b>the buck stops with you,</b> if you are not receiving the service you want  &#8211; <b>don&#8217;t just ask for it ? insist on it!</b></p>
<p>One of the problems is <b>knowing what to ask for!</b> Your advisors should anticipate your need and supply you with what you need before you need it.</p>
<p>A new trap for small business proprietors that is becoming increasingly prevalent is for those who <b>computerize for the first time.</b> Many of the packages claim that you do not have to have any accounting knowledge to operate them and sales people use this as a selling tool. <b>It is a half-truth at best!  </b></p>
<p>Just knowing how the pieces move doesn&#8217;t mean you can play chess and we are seeing an <b>increasing number</b> of proprietors who have computer generated financial statements which are <b>meaningless for tax purposes</b> and give <b>misleading information for management purposes</b>.</p>
<p>This <b>isn&#8217;t the fault</b> of the computer package or the operator using it. It happens because the operator doesn&#8217;t know or understand some of the <b>accounting principles necessary to make the system work.</b></p>
<p>Computers are <b>supposed to make it easier</b> but they are like any other tool which relies on the skill and knowledge of the operator. Your <b>accountant should be involved</b> in the initial planning regarding the requirements of the business. He/she should also be involved in the installation and training of the operator so that this <b>valuable tool is used to the advantage of your business.</b></p>
<p><b>Remember, good advice doesn&#8217;t cost, it pays!</b></p>
<p>About the author  Kelvyn Peters CPA is one of Australia&#8217;s longest serving Tax Agents. He was registered in 1962 and accepted as a CPA in 1964.</p>
<p>He is well-known speaker and educator and is famous for his ability to rescue ailing small businesses.</p>
<p><a  href="http://profitstrategies4business.com">http://profitstrategies4business.com</a></p>
<p><p>Copyright &#169; 2009 <a href="http://freesmallbusinessresource.com" title="Small Business Resource">Small Business Resource</a><br/><br/><a href="http://freesmallbusinessresource.com/small-business-would-you-still-need-an-accountant-if-you-didnt-need-a-tax-return/">Small Business Would You Still Need An Accountant If You Didnt Need A Tax Return</a></p>
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